From individuals to businesses, it seems no one can get along without a website these days, but setting one up can be a daunting task. The wide range of website hosting choices available in today’s market only serves to complicate matters. By debunking some commonly held misconceptions, it may be easier to determine which choice best suits your needs.
You might think that getting people onto your website is the goal of online marketing, but that’s just the easy part. Keeping them there and convincing them to come back, again and again, is the real reason you work so hard. SEO copywriting that works is the glue that makes sites sticky
With the advent of the web, writing and publishing has become much easier for just about anyone. If you want your voice to be heard, it is not only content that will get you far, but also the design of your publication. WordPress, a CMS (content management system) platform, has a variety of themes to choose from
Educational institutions around the world are adapting to new technologies to be able to provide better education and all-round development to their students. With the tuition fees at an all-time high, they have to ensure that the students are following the rules of the institution so as to increase the quality of the education being provided.
The increasing popularity of social media will keep revolutionising internet marketing as many organisations embrace this very effective form of reaching potential markets. And the changing social media trends influence how internet marketing is done.
Email marketing has proven to be an efficient way to build corporate trust and loyalty plus create brand awareness for quite some time now. Most corporations employ this method to reach their current or potential clients with advertisements, direct sales and soliciting donations.
Copywriting involves content writing with the aim of creating descriptive and creative texts for the use of advertisers or marketers. The written content creates awareness of a brand or motivates a particular person or group to action. Copywriters dictate the tone and ideas of written text to entice, amuse and entertain potential clients.
“Where once we had propaganda, press releases, journalism and advertising, we now have “content”. Where once we had direct marketing, display advertising and promotions, now we have “monetisation”. Where we once had media owners, ad agencies and clients, now we have “partners”. Who could possibly object to partners monetising their content? It sounds so mutually beneficial and efficient.
Being a student can be hectic, especially with the high number of classes to attend, extensive coursework to be covered, and involving homework to be completed. It is rare that all of us can be prepared to handle all these responsibilities. However, with a little help, just about anyone can meet all these demandsular social media platforms today.
Bumble’s Bizz, a women-focused dating app has now turned into a holy grail for marketers. Bumble launched this app last year to help specifically with networking and dating. Users can access features like checking each other users’ location, and seeing who is open to networking.