The idea of sponsored content has become a very popular method to explore in the world of online advertising. In fact, more major businesses have begun to use sponsored content in their works. For instance, the New York Times had a 16.5% increase in the total amount of revenue it is receiving from online advertising in the third quarter of 2014 when compared with that at the same time in 2013.
The Sony Hacking Scandal was basically a cyber-attack on Sony Picture Entertainment which resulted on the cyber criminals releasing private data that belonged to the employees of Sony Pictures Entertainment. The incident, which occurred on the 24th of November 2014, also saw confidential email exchanges between top Sony executives and information about Sony employees and their families hacked into and published on the internet.
FIDO stands for Fast IDentity Online. The FIDO Alliance will change the nature of online authentication by reducing the reliance on passwords to authenticate users. Fido was launched in February 2013 to acknowledge the lack of ability amongst strong authentication devices and problems that users are faced with trying to remember multiple passwords and usernames.