Category Selected: Business

Our attention span has decreased to eight seconds, shorter than a goldfish’s memory span of nine seconds.” You’ve likely heard this many times before. Did you know it’s BS

In this podcast, I talked to Kevin Ly about the journey of getting Ooze Studios to where it is today, why empathy is so important in marketing, and more.

We’ve seen firsthand how building social connections can bring out the best in our team members. So how do we do it at Ooze Studios? Here are some programs that help us cultivate strong relationships within the team.

The book “The Wisdom of Crowds” by The New Yorker business columnist James Surowiecki brings forth the notion that a crowd is best able to take in the information given to them.

When your marketing strategies are failing, where do you invest your time and money to get them back on track? Start by categorising your efforts into these 3 macrostrategies.

In this Ooze Cafe video, I discuss 3 core elements to all successful marketing campaigns. I’ll share how you can fix a failing or underperforming marketing campaign.

Our global team here at Ooze Studios has been remote working for many years. I’ve tried and tested a whole heap of solutions. Continually trying, testing, and iterating until succeeding.

You can usually find good copywriters in advertising agencies or media firms. The great news is, Ooze Studios has an amazing team that includes outstanding copywriters who possess all the characteristics mentioned here.

One of the biggest challenges that copywriters and marketers face is writing content optimised for the search engines, yet still appealing to the readers.