Make Your Website Conversion Rate Optimised (CRO) For All Your Business Goals

Our wealth of experience in web development, UX and UI design gives us the capability to build websites optimised for user engagement and conversion. Are you ready to maximise the impact of your site?

Ooze web development

B2B website development

“The team at Ooze Studios have been fantastic to work with. They built our new website on time, to budget and delivered a fantastic product. We are very pleased with their work and look forward to working with them again in the future.”

– Iain Kiernan

Marketing Director, Data Agility

Website dev and design

“I highly recommend the team at Ooze Studios. From the start of the project, they have been very attentive to what I visualised my website will be and creatively executed my visions for my website. The whole team were fantastic to work with and made the process easy from my end. I am really happy with the new site and we’ve received some great feedback from customers.”

— Laura Jane

Owner, Gourmet Kitchen

We build with WordPress, Shopify, Squarespace, BigCommerce and many others.

Data-driven strategy + user-centred design = conversion rate optimised website

Creating websites requires more than just knowing the right code to use or the right plugins to install. It’s understanding the needs of all users and aligning it with the purpose of your site. Whether you want to build brand awareness, generate leads, increase sales or create an information centre, our development process ensures you get a website designed to meet your business goals.

Information gathering and planning

Stage 1: We lay the foundation

We get a deeper understanding of your objectives, requirements, existing infrastructure and audience. We gather information from both internal and external stakeholders, conduct UX research, analyse data and determine the best game plan for your business. This is our blueprint for the whole website project.

Stage 2: We write your story

The copy (text) is created at this stage. Knowing the content flow from the high level wireframe gives us a strong direction of the copy required to create an engaging website. We have great in-house copywriters who can make your text punchy and personable. You have seconds to make the reader engage with your text. Strong headings and opening sentences make all the difference.

Stage 3: We build the structure

We work out the wireframe of your website. The objective of this stage is to give the site a detailed structure so the designer can fill it with colour, branding, and imagery. Knowing the length of text required from the content creation stage allows us to create a detailed but visually basic site prototype.

Planning

Design and development

Stage 4: We start the design

This is where we bring the wireframes and content to life. Applying your branding guidelines and image mood board, and with constant feedback workshop from the decision team, our designers work their magic on every web page.

Stage 5: We develop

Functionality is our developer’s focus. Constructing the website from the designs is the challenge they love to pursue. The developer is in constant contact with the designer throughout the design & development process to ensure there are no surprises. Only flawless user experience. They are a double act. Creative & Practical. Artist & Scientist. Torvill & Dean.

Stage 6: We go live

We have extensive internal checklists to ensure the site matches the approved designs, and there are no errors or broken links. We test the site fully at pre-launch phase and post-launch. Once everything is signed off, we push the button so you can finally see your dream into a digital reality.

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4 reasons why clients love working with us

Always data-driven

We don’t do guesswork. Instead, we base all our development and design decisions on data.

Data-Driven

We offer support

Our website maintenance service helps you maintain your business running smoothly and your website in tip-top shape.

Your own Ooze Pod

Get a team of experts dedicated to helping you grow your business. Providing you with personalised care and high-impact ROI-focused results.

Ooze Pod

No outsourcing

With our world-class talent doing everything in-house, you’re always guaranteed effective, efficient and seamless website executions.

Turn Your Website Into A
Lead Gen Machine

Essential tips from a UX and marketing expert

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You don’t always have to go back to square one

We’re here to help you power up your existing website.
Sometimes a few tweaks are all it takes to improve a website’s content readability, engagement, and even ranking in SEO.

Whether it’s your landing page, website copy, site navigation, site speed or third-party integration, our web development teams are well-equipped to figure out and repair your website problems. So it can return to its optimal performance, continue to remain relevant and transform into your best sales and lead generating tool.

SEO
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Case Study - Website
Australian Institute of Architects

The redevelopment project underwent several phases including competitor analysis, UX research, and usability testing. This allowed Ooze Studios to design and redevelop over 80 web pages that are easy to use and relevant to all the users of the Institute.

Connect with Ooze

We collaborate with ambitious people and brands. Let us help you build a winning website.

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